As a marketing and advertising professional, I am fascinated by industry shifts. Whether we are discussing content trends or the impact of AI, I have a keen interest in determining best practices while analyzing productivity and creativity – a challenge that I’m willing to take on.

 

I also believe in the power of community platforms, something that has enormous advantages for grassroots initiatives, but that has become a rarity as media appetites (and budgets) change. Some of my most successful public relations work has leveraged community news to enhance local voices while preparing them for the national stage.